ServiceNow CEO, Bill McDermott
A campaign of partnership and a campaign of function, The World Works With ServiceNow announced the brand’s relaunch in 2022. With companies all over the world utilizing ServiceNow’s platform to digitize their enterprise and unlock innovation and productivity in nearly every industry and job title, ServiceNow plays a huge role in helping the world work better for everyone, each day.
In building out this campaign construct, we were able to create natural tie-ins to thousands of ServiceNow customer stories, helping to demonstrate the business-changing impact that ServiceNow’s software has had on organizations such as Zoom, The American Red Cross, NHS, The NBA, Uber and Microsoft.
Zoom customer marketing
Brand relaunch campaign